Really really sorry for the lack of updates, everyone (mum), but it's been a busy time at work and it turns out moving to Lambeth takes a lot more effort than I thought.
But I still had time to notice this on an old DVD I got for christmas:
There aren't many adverts that actually the binary opposite of what they're intended to do, but here is one. How did this happen?
Hello, Federation Against Copyright Theft, how may I help you?
O hai this is ur agency. You want an advert abt d0wnloading and haxx0ring amirite?
That's right. I don't really understand the magic of advertising but I suppose you'll want to highlight the problems of downloading and de-emphasise the benefits?
Lol! No. Ya know what wld be 100% sw33t?
Is it, "achieving the purpose of our comms"?
We could have liek fast-cut camera shots, whip pans, and a kickin' rad Matrix soundtrack so that everyone knows that downloading is like being in Snatch. Totally kewl.
...except even better cause you can't be hurt! And if we don't show the faces of the peeps who get stolen from then it looks like a victimless crime!
Yes, but that isn't...
Oh oh AND then cut to a girl downloading something, and the download bar is filling up in abt 5 seconds even though she's torrented about 3 gigs of Heroes. We can make illegal downloading look not just danger-free, but rly rly quick and easy!
Ya rly. And then BAM! The strapline... wait for it... Piracy. It's a crime.
Wow. That is totally mindblowing. My mind is, like, blown. Thankyou, agency, have some more money! :D
I'm firing up bittorrent tonight, just out of spite.